Search
Close this search box.

What triggers negativity in candidates’ campaigns? – Master’s Thesis

Research in negative campaigning is growing throughout the years, however, the focus by researchers has been put into negativity’s effects. The present study seeks to address the research void detected in the negative campaigning’s drivers. Using data deriving from a world-wide scale based on more than 1000 experts’ evaluations on more than 300 candidates’ political […]